Toshiba 126 cm (50 inch) 4K Ultra HD Vidaa OS Smart LED TV with Dolby Vision and ATMOS, 50U5050(491893301)

This Toshiba 4K LED TV powered by Dolby Vision and Dolby ATMOS provides you best TV viewing experience at your home. Toshiba brand is symbol of trust and quality with over 68 year of technical expertise and has already achieved international acclaim with the release of numerous world-first and Japanese-first products and services, including the launch of the first ever colour TV in 1972. It provides Amazing picture quality thanks to technologies like Dolby Vision HDR, CEVO 4K HDR, 4K Resoultion+ Upscaler, Ultra Color Enhancer, HDR10+ decoding, HDR 10, HLG support. The audio is unlike any other TV with 30W powerful sound powered by Dolby Atmos for most immersive sound listening experience. The unibody near bezel-less and ultra slim design of TV mesmerizes you in the first look and enhances décor of your house. This smart TV is powered by VIDAA, an operating system designed specifically for TVs (& not mobile phones) is fully optimized for best Smart feature experience in TVs. It’s Fast (turn on your TV Instantly), it’s Simple (easy access to apps) & its customizable (as per your viewing requirements). VIDAA is FAST, with no extra files to load unlike mobile based operating system, it boots up 3x faster than normal TV and 20% faster in channel search. With Direct access hotkeys on remote, favorite apps can be accessed instantly. VIDAA is SIMPLE, Home screen is now a banner and each menu can be accessed in less than three steps. VIDAA is fully customizable. Freely add or remove application , source or TV Channel. It has got a dedicated Netflix, Youtube Hotkey, has Screen Mirroring, built in App Store and apps like Netflix, Prime Video, Yupp TV, Hungama & more

Dolby Vision™ HDR: Bringing entertainment to life with Ultra vivid picture quality
Dolby Vision™, the advanced HDR inspired by cinema technology, makes your home entertainment more powerful and dramatic. Compared to a standard picture, Dolby Vision can deliver colors never before seen, highlights that are up to 40 times brighter, and blacks that are 10 times darker. The result is a refined, lifelike image that will make you forget you are looking at a screen.

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Dolby Atmos®: A sound that puts you inside the action
DOLBY ATMOS® enabled TV brings breakthrough immersive audio experience to your home whether it is shows, games or live sports. The moving audio is a major advance from stereo, and even surround sound. You’ll feel like you’re inside the action as the sounds of people, places, things, and music come alive with breathtaking realism and move throughout the space. Encompassing sound creates a fuller, more immersive experience that puts you inside the action.

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VIDAA: Fast, Simple & Easy and Customizable operating system for Smart TVs
An operating system designed specifically for televisions for a better Smart TV usage experience. It is faster, easier to operate and more easily customizable as compared to other smart TV operating system. Enjoy your favorite content with built-in streaming apps for music and movies (such as Netflix, YouTube, Prime Video and more). The simplified design allows you to effortlessly switch between all apps and devices, making it easier and quicker to enjoy a world of on-demand entertainment.

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Built-In AI: "Alexa, what's in the news?"
Amazon Alexa lives in the cloud and is always getting smarter, delivering new capabilities to your device automatically. The more you use Alexa, the more Alexa adapts to your speech patterns, vocabulary, and answer questions, play music, hear the news, get weather and traffic preferences, with new features continually being added. Ask Alexa to reports, control your smart home, and more.

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Ultimate Stylish Design: Ultra Slim & Bezel-less
Incorporating the sophisticated product design and manufacture technics, the TV is made unbelievably thin. The craftsmanship delicately minimizes wall gap, making sure it stand out in every detail. In order to create a truly contemporary look, Toshiba TV pushes the edges to new extremes. The reduced bezel flows directly into the display without interruptions, providing you with an enriched, immersive viewing experience.

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VIDAA: Fast operating system for Smart TV
With no extra files to load unlike mobile based operating system, the VIDAA OS based television boots up 3x faster than normal TV and performs 20% channel faster search. With Direct access hotkeys on remote, your favorite apps can be accessed instantly.

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Unlimited Content: Variety of local and international apps
Stream wide variety of top quality content through video on demand, Toshiba App store and a variety of local and international apps like Netflix, Youtube, Prime Video, Yupp TV, Eros Now, Hungama & many more. Wide content in form of 1000+ titles, in 10+ regional languages from 100+ partners are available to satisfy your need of online streaming content.

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CEVO 4K HDR: High Performace 4K Engine
CEVO 4K HDR is Toshiba's high performance 4K engine for producing that ulitimate picture quality on screen. The CEVO 4K HDR engine graphic processor optimizes sharpness and colors to bring real life ultimate picture quality on screen.

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Ultra Dimming: Ultra-fine tuning for detailed contrast
Toshiba TV Ultra Dimming technology divides images into small areas after a through analysis. Then it applies different contrast enhance curve on different areas according to the content, so the blacks can be more darker, and the whites can be brighter. It offers better contrast performance in finer details as well overall image

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HDR: Enjoy ultimate high quality content across all inputs
The television supports a variety of HDR formats, including HDR10+ decoding, HDR10, and HLG. Whether you want to catch up on the latest content from Netflix, Prime Video, or YouTube, or simply enjoy some time with your favourite immersive games, this TV delivers original content with better detail in the shadows and brighter highlights.

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4K Resolution+: Upgrade non-4K content to near-4K quality automatically
The 4K Resolution+ technology enhances non-4K signals to achieve near-4K resolution allowing you to enjoy 4K picture quality even with a standard FHD signal. Instead of simply replicating every pixel four times, the 4K Resolution+ technology calculates the colours of neighboring pixels and automatically compensates by applying the right coloured pixels, scene by scene.

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Screen Mirroring: Cast from your devices and enjoy it all on a bigger screen
Share content from your smaller screen mobile or laptop to get the bigger picture on bigger screen. “Screen Sharing” mirrors what you have on your phone, so you can share the view with your family and friends for an enjoyable viewing experience, together. That’s real sharing!

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RemoteNow App: Full control of your TV at your fingertips
Download the RemoteNOW app to use your phone as a remote control. RemoteNOW allows you to get rid of the physical remote and do everything with just your phone. You can also use your phone as an Air-Mouse, to view images, play slideshows and video from your phone through the app. And it also helps you discover and play all your favourite content without interrupting what you’re watching at the moment.

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Bluetooth Audio Out: A wireless connection to headphones & speakers
For an audio experience that you desire, you can simply connect your TV to your headphones or speakers wirelessly via bluetooth. What’s more, your TV speakers and the connected headphone can play sound at the same time, and the volumes can be adjusted separately. It is specially designed for those who are watching TV with a family or friend with different sound requirements.

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