Sony Bravia 189 cm (75 inches) XR Series 4K Ultra HD Smart Full Array LED Google TV XR-75X90L, Black

Amazing brightness. Piercing contrast.

Vivid. Bright. Crisp. See breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR.

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Contrast intensified. Depth amplified.

XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.

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Extended colour volume, now see every shade and hue.

Over a billion colours reproduced with the subtle differences seen in the real world. Powered by Cognitive Processor XR™, our Full Array LED with XR Triluminos Pro™ delivers natural shades in every detail.

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Recreating lost texture—the intelligent way.

Powered by our Cognitive Processor XR, this TV takes 2K signals close to true 4K quality for incredibly real and immersive viewing. XR 4K Upscaling accesses and utilises a vast amount of data, analysing patterns in scenes and recreating subtle details.

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Less noise. Less blur. More clarity in every picture.

XR Clear Image improves picture clarity and reduces noise when upscaling from low-resolution content by applying specific algorithms based on the original resolution.

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Intelligent motion processing for fast-moving, blur-free scenes.

By analyzing motion across several frames, Cognitive Processor XR™ with XR Motion Clarity™ ensures fast-moving sports and action-packed movies stay smooth, bright and clear.

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Transform your viewing with Dolby Vision.

Bring scenes to life with striking highlights, deeper darks and vibrant colours. Dolby Vision™ is an HDR solution that creates an immersive, engaging cinematic experience in your home.

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Watch Netflix In Studio Quality, Automatically Optimized.

Netflix Adaptive Calibrated Mode works with BRAVIA XR’s ambient light optimization, adjusting picture brightness of your favorite Netflix shows to room lighting conditions.

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Synchronised. Sound and picture harmony.

Clear multidimensional sound. Surround yourself with sound and step right inside the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience.

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All your entertainment upscaled to 3D surround sound.

With BRAVIA XR, everything you watch gets the true surround sound treatment. XR Surround creates surround sound from the sides and vertically so you can experience 3D audio without the need for in-ceiling or up-firing speakers.

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Sound flows around you with Dolby Atmos.

Clear multidimensional sound. Surround yourself with sound and step right inside the scene. With Dolby Atmos, sound comes from above as well as from the sides so you can hear objects moving overhead with more realism for a truly multi-dimensional experience..

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Syncs what you hear & see.

Experience the perfect sync of audio and visuals with the help of Acoustic Centre Sync, which turns both BRAVIA and the soundbar into a centre speaker.

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Hear high quality sound.

Feel surrounded by clear, high quality sound from multiple dimensions, putting you right there inside the scene. Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-balanced speaker drives movies and music with clear sound.

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4K/120fps with VRR & ALLM.

HDMI 2.1 has higher speed enables to realize more resolution, data handling & added features like – 4K 120Hz, VRR & ALLM.

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Auto Genre Mode.

BRAVIA XR automatically switches into Game mode to minimize input lag and make the action more responsive.

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Game Menu.

Game Menu allows you to easily access your gaming Status, Settings and Gaming Assist functions all in one place.

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Just talk, a fun way to explore new worlds with Sony Google TV

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.

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Find whatever you’re looking for.

Ask Google to quickly search for content across apps and services. It’s easy to find everything from jungle escapades to intergalactic comedies. Start watching right away or save the fun for later.

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Bring the high quality cinematic experience home.

A huge number of movies are waiting for you. With BRAVIA XR technology, Pure Stream and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.BRAVIA CORE features Pure Stream which can stream HDR movies at up to 80Mbps better than conventional 15-25Mbps streaming.

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Discover new ways to enjoy TV with BRAVIA CAM.

Connect with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognises where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. You can also enjoy an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat and many more.

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Works with Google Home.

Connect Google Home for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

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Works with Apple AirPlay/Apple HomeKit.

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

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Send to a bigger, better screen with Chromecast.

Chromecast lets you cast your favourite videos, games and apps from your mobile device, in full quality, to your Chromecast built-in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.

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Connect with your Alexa.

Connect your Alexa-enabled devices for seamless hands-free control of a Sony TV. With Alexa, you can power up your TV, change channels, control volume and more. Connect Google Home also for seamless hands-free control of a Sony TV. With Google Home, you can find and cast your favourite videos to your Sony TV, without lifting a finger.

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Get started with just Quick Access Buttons.

Sony TVs have a dedicated buttons for Bravia Core, Netflix, Disney+Hotstar, Youtube and Youtube Music.

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X-Protection PRO - Performs in the toughest conditions.

Sony televisions built with the new and improved X-Protection PRO technology are made to last. Not only are they equipped with superior dust and humidity protection, they also pass the highest standards of Sony's lightning tests, meaning your TV is safeguarded from lightning strikes and power surges. Keep enjoying seamless entertainment with a TV that lasts longer.

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